Our latest course, Agile Product Management (APM), marries the power of Design Thinking to develop innovative solutions with proven SAFe^® capabilities to execute on those visions. And we’re thrilled to announce that registration is open for the first teach, happening August 13 – 15 in Boulder, Colorado.

Product management is at the heart of almost every business. From building the right products, getting them off the shelf, exploring new markets, and ensuring financial choices maximize business value, product and solution managers play a critical role in optimizing business outcomes. Disruptive technologies, fast-moving competitors, and increasingly complex supplier networks create new challenges to successfully managing the product lifecycle. 

As a product manager, you have to be involved in all aspects of product development—performing market research, integrating with product marketing, collaborating with sales, service, and support, designing the customer journey and solution context, establishing pricing and licensing models, and managing value stream economics. 

Through this three-day Agile Product Management course, you’ll learn the right mindset, skills, and tools you need to create successful products and solutions using Agile techniques. You’ll understand how to use Design Thinking to create products and solutions that are:

• Desirable—what customers want
• Viable—profitable for you to build and sell
• Feasible—something you can realistically deliver
• Sustainable—something you can proactively manage to realize ROI

Understand how Continuous Exploration fuels innovation and helps you define a vision, strategy, and roadmap to tap into new markets. Collaborate with user and customer experience professionals to always stay connected to the user, their experience, and their journey. Find out how to accelerate the product lifecycle to get fast feedback and quickly deliver exceptional products and solutions that delight customers—all while aligning with your organization’s strategy, portfolio, evolving architecture, and solution intent. 

After attending the class, you’ll have the opportunity to take and pass the course exam to earn a SAFe^® 4 Agile Product Management (APM) certification.

Read more about the APM course here, and register here for the first teach.

We hope to see you there!

Stay SAFe,

—Jennifer Fawcett